AI & Bias: Search Engines

A revealing look at how negative biases against women of color are embedded in search engine results and algorithms. This text is based on over six years of academic research on Google search algorithms. Noble argues that search algorithms become racist because they reflect the biases and values of the people who create them.

An eye-opening account of how the hidden rise of personalization on the Internet is controlling-and limiting-the information we consume. The Filter Bubble reveals how personalization undermines the Internet's original purpose as an open platform for the spread of ideas and could leave us all in an isolated, echoing world.